The short version
Some links on this site are affiliate links. If you click one and buy something, the retailer may pay us a small percentage of the sale. You pay exactly the same price either way. We are never paid to give a product a positive review, and no retailer sees an article before it is published.
How links are handled
- Labelled, not hidden. Articles that contain affiliate links say so near the end of the piece, and the footer of every page states it too.
- Independence first. A guide is written before we check whether a programme exists. If no affiliate link is available, we link to the retailer's ordinary page instead.
- No paid placement. Rankings cannot be bought. We do not accept payment for inclusion, position, wording or a verdict.
- Commission never changes a verdict. Where a cheaper or better non-affiliated option exists, we say so.
Other revenue
The site may also carry clearly labelled display advertising and, occasionally, a sponsored newsletter placement. Sponsored items are visually separated from editorial and never presented as reviews.
Editorial independence
Testing, writing and publishing decisions sit with the editorial desk. Commercial colleagues do not review articles for tone or verdict. Corrections are made in the article, with a dated note.
Questions
If anything on this page is unclear, or you believe a link has been mislabelled, write to partners@bigbrandday.com and we will respond within two business days.
This disclosure applies to every page of bigbrandday.com and is reviewed whenever our commercial arrangements change.